Having a culture that encourages the adoption of sustainable practices is now a key building block of corporate reputation.
However, gaining a sustainability award or accreditation is not just about having a kite mark – it is about enhancing your organisation’s internal and external standing and showing you are taking meaningful action. Becoming a greener business is something worth shouting about – but it’s important to share the news in a transparent way.
Working with FutureTracker we advise clients on their sustainability positioning. Including:
Communications strategies to actively manage clients’ sustainability narratives – minimising risks and maximising opportunities
Content generation to promote sustainable credentials through social media, thought leadership and video production
Internal communications programmes – so that culture is embraced by employees to support an organisation’s sustainability goals
Development of a sustainability statement which sets out your commitments clearly for all to see – this can be used on your business’ website and in pitching and procurement documents
